Working Behind the Scenes: Talent Agent’s Business Card

The talent agent’s job is to represent actors and other performers in the work place. They negotiate contracts, determine wages, find jobs and share in their client’s success in the form of commission and reputation. A talent agent’s business card should be focused, informative and creative.

Be sure to include both personal contact as well as agency information on the talent agent’s business card. For potential and current clients your cell phone number and e-mail address will help create a strong relationship. For industry professionals, your agency information provides a point of reference and a place to send contracts and leave messages.

Choose colors that complement your established branding on the talent agent’s business card. Stick to the three color rule as much as possible but be sure to emphasis common themes, designs and logos in your choices. With so many talent agencies around these days, advertising is important. Design your business card like an advertisement for your agency.

Select appropriate and focused images and clipart for the talent agent’s business card. This could be a photograph of the front of your building, a clip art of movie paraphernalia, dance shoes or whatever type of talent you represent. If you work for a very large company, consider the portrait photograph to help potential clients keep track and become familiar with you.

Distribute the talent agent’s business card to potential clients, current clients to share with friends in the business as well as to interviewees. Be sure to hand out your card to directors, producers, publicists, photographers and talent scouts whenever the opportunity arises. The savvy agent uses every opportunity to promote their business and their clients.

Share and Enjoy: