Tis the Season for Seasonal Worker Business Cards
Whether it’s Halloween or Hanukah, Christmas or Kwanza, a number of people are in the seasonal business, opening their store or stall only for a short period each year. Often, with the right advertising and price point, seasonal workers can make enough money to get through the off season; if they have the right business card of course.
Most seasonal sellers utilize temporary space in a shopping mall or farmer’s market, working from a stand or stall. In some cases, seasonal workers rent retail space for just a few months. This temporary situation can make a difference to the choice of information on a business card. Contact numbers and website outlets are probably more important than physical address, especially if you work at the local mall.
With seasonal selling, the idea is to get your product and your price out there however you have to. This makes the seasonal supply business card the perfect advertising space. Use the back side of business card to list specialty items, special discounts or to create a coupon. You could also list store hours and upcoming sales.
Buy seasonal business cards in batches of 250 or 500 and hand them out in social situation and slip one into every customer purchase bag to maximize business. This way you can see how the self advertising is working and adjust as necessary.
Font type is not as important as legibility and size but should reflect the type of merchandise available. Using small pictures and clip art of the types of merchandise available will help solidify your message. Color adds a visual reminder so Halloween and fall sellers should utilize fall colors where as end of year holiday suppliers should consider red, green or gold for their back ground colors. Foiling is a perfect finish for Christmas supply cards.
A high gloss card has the right feel and shine that makes you think shiny and new and reminds you of merchandise. Remember this type of business card is miniature advertising at its best so always use as many tricks of the trade as possible.
When it comes to holiday selling, competition is at its most high and the right design and type of business card could mean the different between bumper sales and record losses.
Filed under: Business Card Help, Design Tips, Marketing on October 6th, 2009






