Making Beautiful Music: Record Producer’s Business Card
The modern music industry continues to boom despite the many new mediums for sharing songs. Whether you receive your music online or on a compact disc the music must be professionally recorded, edited and promoted and this is the job of the professional music producer. Most music producers have a specialty and work hard to carve their niche in the music industry. The music producer’s business card should be focused to the needs of the client, explain the type of music produced and make the producer look like a winner.
Avoid any predictable clip art or images on the music producer’s business card. Music notes or cartoon images of musical instruments or microphones is a little old hat. Choose something arty or abstract, simple and clean or avoid images altogether. A clean palette looks good such as black and white with no pictures or styling. A well chosen legible font coupled with good spacing can be more than enough to create an impression of flair and professionalism.
A well cut, single color matte finish is a nice combination for the music producer’s business card. Singers want the contract, you want their voice. In this case, the business card is a bridge between meeting and creating. Think of this type of business card as a functional tool and focus the creativity on the artists.
Thinking along the lines of clean and simple, the music producer’s business card should have just enough information to make contact. For high end producers, putting their own cell phone number on the card may be a mistake. Print your own name, your business location and your secretary’s contact information on your business card. This keeps your inbox and answering machine free for those major artists. You can always scribble your cell number on the back of the business card if you really want to talk to someone.
Leave a pile of the music producer’s business cards on the desk in your office and keep a small pile on your person for impromptu meetings. Professional music producers need to create an air of exclusivity around them and their business. A good producer should make people feel lucky to receive one of their custom designed business cards.
Filed under: Business Card Help, Design Tips on July 23rd, 2010







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