Let’s Rock: Geologist’s Business Card

As the energy industry takes on new directions and people in general become more interested in the natural world around them, the need for professional geologists increases. Whether its to analyze the ground before drilling commences or to provide geological surveys to potential land owners, the geologist holds specialist skills that people are willing to pay well for. The professional geologist’s business card should be just that: professional.

Choose two colors only for the geologist’s business card. Glitz and glamor isn’t necessary for the geologist to sell their important skills so keep the creative to a minimum. A black and white card may be standard but green and gray, black and gray even blue and gray can work well for the geologist. A little metallic foiling on the company logo may be all the glitz you need to make your geology focused business card sparkle.

Be sure to list any specialist skills on the geologist’s business card. If you focus on a particular aspect of the geological world such as cave mapping and analysis or core samples for drilling companies, use a bulleted list on your card to explain these skills. Many a layperson has little understanding of the geologist’s job specifics so use your business card space to sell yourself.

Include the usual contact information on the professional geologist’s business card. This would include a telephone number and mailing address as well as a cellular phone number and an e-mail address. If you have a website that provides further information about your career or professional credentials include that too. Consider using the blue underlining option for your virtual addresses to make them look like live links.

Distribute the professional geologist’s business card with every mailed inquiry letter. Attach one to the front of any reports you produce and pass them out at networking events and to every potential client.

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