Helping Hands: Crisis Worker Business Card

The main job of a crisis or intervention worker is to be available to clients both physically and emotionally any hour of the day. The business card of a crisis worker can often be a lifeline making its design and details crucial.

Whether it is a drug counselor, recovery therapist or suicidal hotline worker, the crisis worker’s card should be focused and informative. Communicating information such as phone numbers, web sites, geographical locations and hours of availability are key. All crisis workers should add an additional number to their cards for those times when they are out of reach.

The background design and color palette of a crisis worker’s business card should be soothing, comforting and most of all, reassuring. It should help strike the balance between caring and professional. Images that comfort such as hands, candles, hearts and trees are a good start. Soothing muted colors mix well with such images. Think sage green, ocean blue, warm yellows and comforting oranges and golds.

Consider drawing a map to your crisis center or detailed driving directions to your office on the back of your business card. If you work at a shelter or temporary housing facility, be sure to include walking directions. Always include main line telephone numbers to any facility or office you mention on the card.

When it comes to font and lettering size, make things clear and legible. People in distress don’t want to have to peer at minute text or search your card for vital information. Keep things clear and simple. Avoid frivolous details and make your message clear.

Finally, think about getting a set of magnetic business cards to handout to repeat visitors and clients. This way, your vital contact information is easy to find on their refrigerator or office filing cabinet. A crisis worker’s business card is a lifeline after all.

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