Handshakes and Fundraiser’s: Fraternal Organization’s Business Card
Fraternal organizations such as the Elks, the Masons, college affiliated associations and women’s groups are a foundation of civic involvement and community structure. They provide a space for networking, fundraising, community projects and making new friends. Many organizations are involved in raising funds for their own upkeep and to support the many charitable programs they endorse. The fraternal organization’s business card should be visually appealing and informative.
Be sure to list both virtual and real contact information on your fraternity’s business card. Despite holding to traditional values and procedures fraternal organizations need to be accessible. Web sites and e-mail addresses should appear on business cards alongside the mailing address and club site directions. If there is a lot of information, utilize the reverse side of the card or consider the fold over business card for your group.
Metallic foiling is ideal for the fraternal organization business card. It is a great way to highlight organizational seals, mottos and logos. There are many different colors of metallic foiling available these days from online printers. Be sure to browse the entire selection and choose the coloring that works best with your group’s established branding and your business card design.
The fraternal organization business card should reflect the group and goals in its color schemes and design choices. If you are choosing the online templates provided by printer’s choice something that balances the traditions of the group but is eye catching enough to attract new younger members. Organizations that work in a civic capacity only survive by attracting funding and successors. Be sure to choose a modern but serious design scheme.
Distribute the fraternity’s business card to donors, members and potential members. Always include a business card with mailed correspondence including grant applications, cover letters and brochure distribution. The fraternal organization is both a community and a business. Strike the balance between profits and people with your fraternal organization’s business card.
Filed under: Business Card Help, Design Tips, Marketing, Printing on June 21st, 2010






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