Building Business Contacts: General Contractor’s Business Card

The role of the general contractor is all about organizing, hiring, firing, acting as liaison between workers and clients and getting the job done on time, under budget and to satisfaction. Networking and reputation are large parts of the general contractor’s profession. The right business card can keep the projects flowing for many years to come.

Background design and color scheme should let the textual information stand out without overwhelming any clip art or photographs. Choose a color scheme that matches your letterhead colors, the front of the business, or the color of any previously designed logo. Remember too dark is illegible, too light is unappealing.

There are a number of ways to go when it comes to adding a visual to your general contractor business card. An image of a home lets potential clients know domestic properties are your thing. A picture of a large industrial construction site indicates a business building based company. Images of safety helmets promote the idea that safety is a major concern for you where as pictures of people of work reflects an idea of practicality and hard work.

With every general contractor’s business card there s basic contact information that should be included. Beyond the usual telephone number and e-mail address, include a web site address that features reviews or comments about past projects. Bullet point any building associations and certification programs and include professional qualifications. Choosing a general contractor is a big decision for most people so it’s important to give them as much as information as possible up front to be considered for the job.

Distribute cards at local economic development offices, planning offices, architectural firms and building supply stores. Hand out cards to clients on the job to distribute among their friends and always remember to give a few to the sub contractors you work with. This way you are sure to be the first person to come to mind when the next construction project is in the works.

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